WorkTango

Objective

I was brought on as the Creative Lead to assist the WorkTango founders in starting their new venture from the ground up. This included branding, user experience strategy and design for their SaaS platform and sales/marketing support.

Over the last couple years, WorkTango has been awarded various HR awards, has been mentioned in Forbes magazine and is deemed one of the biggest upcoming start ups out of Toronto, Canada.

branding 

branding 

branding 

branding 

branding 

Below you will see the various sketches, ideas and versions of the WorkTango branding process. Ultimately it came down to the one which is currently being used by the company.

BRANDING

The Final Look

website 

website 

website 

website 

website 

Built from the ground up on wordpress. The website I designed and developed showed immediate success early on with 10 scheduled demos per month and a 60% increase in Salesforce leads via the website input forms just shortly after launch.

sales & marketing assist 

sales & marketing assist 

sales & marketing assist 

sales & marketing assist 

sales & marketing assist 

From presentation decks to whitepapers to water bottles to exhibition setups, I was tasked to assist sales and marketing at any capacity.